Kawaii International

With the title of "Kawaii Creators of Tomrrow," we pick up creators that are getting attention. The dynamics of Japanese handmade market is more than 800 billion yen right now. The products that these creators are sending out is widening in variety and their unique and Kawaii world are being born time to time. Misha and Melody challenge in making the trendy decorative fake lashes. In the new segment, "Real Kawaii Life in Tokyo," we follow an American girl who makes an effort to become an idol in Japan.

Currently, a fashion that has been inspired by subculture is getting high attention in Harajuku, home of the new trends. Although a few years ago, subcultures such as anime, manga, and games were considered to be enjoyed only by the "OTAKU" and not by fashionistas, but there is a phenomenon that is changing this norm.
So, this episode's theme is "New Subcultures of Kawaii"! Here, we'll show you fashion brands and creators that are hot right now. MC's Misha and Melody visit the famous brand that is the pioneer of the so-called "Character Styling Fashion" which mixes anime and fashion together, and show us the latest trend. Also, you'll get to exclusively observe the brand's next collaboration artwork with a popular illustrator, Hiroyuki Takahashi.
And catch a glimpse of wearable robot clothes inspired by the actual robots, "Robotics" fashion, and a new type of shop that just opened in Harajuku with the concept of "FASHION×OTAKU×CREATION."

In this episode, we look back on the Kawaii segments that were aired last year in 2015. From the result of your votes, we re-run the clips you want to watch again. It's a must-see episode for Kawaii fans, who missed the previous programs. In Tokyo Photobook, we will introduce unique fashion styles with photogenic scenes of Tokyo. Kawaii Tutorial will show you "how to" tips on makeup, nail art and outfit coordination. Also, enjoy watching Clips from Kawaii Fans Around the World, in which segment we reveal the top 5 footages. Catch up the exciting Kawaii trend with our 49 minutes TV show!

The influencers, selected by the Facebook page of Kawaii.i who spread Kawaii all over the world are called, "Kawaii Leaders." We are now in the process of choosing the third round Kawaii Leaders. In this episode we will share with you the characteristics that some of the strongest candidates have. Also, Stella who was the first round Kawaii Leader goes on a Tokyo Kawaii tour and shows us the Kawaii spots in Tokyo.
In the new segment of Kawaii Breaking News, we catch up with the latest genre that is popular in the streets of Harajuku, "Yami kawaii." Later we will show you the popular Kawaii Leader candidates to the latest Kawaii trend from Harajuku.

Kawaii International celebrates its fifth year!
This episode, we report Genderless Kawaii. Currently in Tokyo, there is a new trend amongst boys. The characteristic is "Genderless Fashion" that values "beauty." And one of the predecessors, Usuke Devil has a lot of followers on SNS. We followed him for a day to find out how his "beauty" is created. He will teach us make-up tips and hints on how to look genderless. Also, we show "Genderless Fashion" shops for girls who enjoy boyish styles.
In the latest segment "Kawaii News Reporter," Audra, the fan of the show reports the Kawaii fan event that was held in LA. Additionally, we reveal three Kawaii Leaders for round three. And of course, there are regular segments such as Tokyo Photobook and Kawaii Tutorial! We deliver you with a lot of contents.

We have two segments this time! First we cover "It's a Retro Revival"! On the back Souvenir Jacket, there are designed stitchings that stand out. This was made as a souvenir for soliders that came to Japan after the World War II. Later, after 1970's it became a Japanese boys' fashion item. And right now, it is popular amongst girls! We go undercover to find out why!

The second segment is "Domo Time Capsule in the US Part1"! The Kawaii master, Sebastian Masuda and NHK WORLD collaborated together. "TIME AFTER TIME CAPSULE" is a project that Sebastian Masuda is working on. It is a hands-on participatory art project where they exhibit the time capsule in different cities of the world, and asks the participants to write a message or put in what they think is a Kawaii item in 20 years. In this collaboration, Domo, a NHK character, shaped capsule appeared! We report how it was like at the event in Washington, D.C. in America. Also it had their attention on the National Cherry Blossom Festival Parade that Kawaii fans participated. Don't miss the fun filled episode!

This time's segment is about Kawaii rooms. Japanese young people not only live but also "have fun" and "enjoy" decorating their own rooms. We go more into details on thier lifestyles!
There are a lot of latest information on Kawaii rooms filled with easy DIY tips from room making masters, introducing fun items to decorate and even online service where you can see the pictures of the actual rooms that they post.
We got the total coverage on the life of Katy, the Kawaii Leader from Myanmar, who is living in Tokyo.
In the Kawaii News Reporter segment, Mila the Kawaii Leader from France makes an appearance! She is going to report the Lolita event, "Under the Sea" which is held by Street Fashion Europe.

This time, we will introduce you to all the cool places in the backstreets of Harajuku, also known as, "Ura-Hara"!
In the backstreets of the mainstreets like Omotesando and Meiji streets, there are a lot of unique shops from different genres. As in the title of this episode, "The Ura-Hara Super Tour!" we'll take you on a journey of "Ura-Hara"!
Also Misha carried out a special interview with the starter of the popular street snap magazine, who has been keeping an eye on Ura-Hara for 20 years!

Kawaii trend changes time after time. In this episode, we review the history of the Kawaii culture and explain thoroughly how the Kawaii style changed overtime. The title of this episode is "The Evolution of Kawaii"!
Also we report to you the "TIME AFTER TIME CAPSULE (Domo Time Capsule)" European tour project!
Additionally in the Kawaii Leader Update, Beckii, third round Kawaii Leader, will report the "HYPER JAPAN FESTIVAL" that was held in London.

This episode is Kawaii Toy special! The toys are created not for children but for adults, and we tell you all about the amazing parts of Kawaii toys! From people who enjoy fashion with their fashion dolls to people who incoorporate toys into their fashion, we introduce to you the popular toys amongst girls! And this time's Kawaii Reporter is from Argentina. She will report to us a huge event which 500 Kawaii fans gathered.

This episode is Lolita Fashion NOW! From indies Lolita brand that is attracting attention for its unique designs, to some of the most popular places that Lolitas visit, we introduce to you the latest fashion!
Also we got the special interview with Lolita legend, Misako Aoki. We ask Misako about the activities amongst Chinese Lolitas that are very hot right now!
This time's Kawaii Reporter is from Russia. Kesniya Shigova reports the Lolita event "Gothic & Lolita Festival" that was held in Moscow.

In Japan, cute comfy outfits, worn to sleep and to relax at home called Room Wears, are in style now. And this time, we cover all about the cute Room Wears!
We introduce to you the glamors of the latest Room Wears from kawaii fashion brands to specialty shops! Also we went to the girls' pajama home party which the girls participate in thier favorite pajamas. We go behind the scenes of the Tokyo Kawaii fans' real life. Additionally, we deliver you the information on the latest beauty products that are used for relaxing at home.
The Kawaii Reporter this time is from Paris, France and the Gyaru club members report to us what activities they do.

This time, we feature Kawaii fans from abroad who live in Tokyo. We introduce to you their daily lives in Tokyo to their recommended spots, and the Kawaii fan communities for foreigners. We deliver you the real Tokyo life of Katie from the UK, who has been living in Tokyo for three years and Sarah from Spain, who has been living in Tokyo for nine months.
This time's Kawaii Reporter will report all about the Anime Festival Asia 2016 that was held in Singapore. Also we announce the results for Kawaii.i FASHION CONTEST! Who will become the next Kawaii Leader?